Digital Guest Directory: Enhance Your Hotel's Guest Experience

What is a digital guest directory?

First and foremost, it's important to define what a guest directory is.

  • Also known as a room directory, it is a document provided to guests by hotels during their stay. This practical guide contains crucial information about the establishment, its services, and the surrounding area.
  • Traditionally, it is presented as a paper document in the rooms, but the trend is moving towards a digital version accessible via QR code. This digital guest directory can be accessed by guests via their connected devices, such as smartphones or tablets.

The Digital Guest Directory in Numbers

0%
Paper usage
93%
Increased customer satisfaction thanks to positive reviews,
50%
Reduced printing costs,
70%
Time saved for staff,
86%
of guests prefer digital solutions for a better user experience.

Why choose a digital guest directory, what are its benefits?

Improved Guest Experience

  • Guests can access information whenever they want on their phone and can interact with the content, for example, by ordering their in-room breakfast via the app.

Reduced Printing and Distribution Costs

  • Digital welcome books eliminate the need to print and regularly update paper documents.

Increased customer satisfaction

  • Easy access to information and an interactive experience increase customer satisfaction and their desire to return.

Modern and innovative hotel image

  • Digitizing welcome books demonstrates the hotel's commitment to new technologies and gives it a forward-thinking image.

Increased ancillary sales

  • Digital welcome books can include links to hotel services, such as the restaurant or spa, thereby promoting ancillary sales.

Environmental commitment

  • Digital welcome books save ink and paper, which is appreciated by environmentally conscious guests and hotels committed to sustainable development initiatives.

Compliance with Atout France

  • By using GetWelcom, you can create a personalized digital welcome book for your establishment while complying with Atout France's standards on about twenty points.

What content should be in your digital welcome book? 

Hotel information

  • All useful information and answers to frequently asked guest questions.

Local recommendations

  • Great places to help your guests discover the local ecosystem.

Services and extras

  • To easily offer and sell your additional services before and during the stay.

How to access the digital welcome book?

QR Code

  • Place QR codes in the room and common areas.

Emails, SMS, or Messaging

  • Send the guest guide link to your guests before their stay.

Hotel website

  • Add a link to your website.

They chose the GetWelcom digital guest directory for their property.

Operational time savings
“The simplicity of the solution and the excellent customer service are highly appreciated. GetWelcom allowed us to get information to customers quickly, saving time and reducing questions.”

Didier V
Hotel owner
El Consul Mao
Ease of use
“Very satisfied with the simplicity of your service, which has greatly reduced customer questions and contributed to increased customer satisfaction. GetWelcom has allowed us to improve our efficiency and better meet the needs of our customers.”
Agnes C
Hotel owner
Le Christiana Hotel
Operational time savings
“GetWelcom is a major asset in our search for customer satisfaction. Its features have allowed us to save time and reduce customer questions. It is a complete, simple and effective web application.”
Philippe T
Hotel manager
Amaudo Hotel
Customer welcome
“I recommend GetWelcom to any hotel looking for a practical and effective solution to improve customer service.”
Mirfat F
Reception manager assistant
Ibis Styles Paris Cadet Lafayette
Operational time savings
“Several of our hotels are equipped by GetWelcom. We chose this solution for its ease of use. Thanks to GetWelcom, I have seen a reduction in recurring questions, allowing us to focus on specific requests. Congratulations to the entire GetWelcom team for their excellent work, speed and efficiency! ”
Sarah B
Process & Technology Manager
VALMAVI FRANCE
Operational time savings
“What I appreciate with GetWelcom is the time savings for my teams, which means reducing recurring questions from customers since the implementation. A big thank you for the ease of use of the platform as well as the efficiency and responsiveness of its team!”
Angela S
Hotel manager
Ibis Budget Thonon-les-Bains
Enhanced customer experience
“GetWelcom has improved our operational efficiency by saving our team valuable time. Its intuitive interface, both from a customer and hotel point of view, make it an ideal choice to improve the customer experience.”
Massiva M -
Hotel manager
Beausejour Hotel
Customer service
“I am very satisfied with the speed with which the professionalism of customer service has been implemented. It is a step forward towards a more modern and responsible hotel industry!”
Sophie L
Hotel manager
Hotel Aux Tauzins
Operational time savings
“The simplicity of the solution and the excellent customer service are highly appreciated. GetWelcom allowed us to get information to customers quickly, saving time and reducing questions.”
Didier V
Hotel owner
El Consul Mao Boutique Hotel
Ease of use
“We were impressed by the speed of implementation and the simplicity of the app. Its colorful interface adds a touch of conviviality, and the team behind this solution was very friendly and available.”
Melanie E
Head of reception
Hotel Parc du Landreau
Ease of use
“The GetWelcom digital welcome booklet is easy to use and easy to set up. This solution has proven to be a valuable asset for our hotel, facilitating our daily operations in an efficient manner.”
Hervé L
Executive assistant
Mercure Rennes Centre Gare Hotel
Enhanced customer experience
“GetWelcom allows us to modernize our processes while offering an improved customer experience. I am very satisfied with the customer team and the speed of setting up the platform as well as the ease of use for the customer.”
David V
Hotel manager
Villa Deslile Hotel & SPA
Ease of use
“Since using GetWelcom, I am delighted to see how the digital welcome booklet is really practical and easy to use. This has significantly simplified our internal processes and saved valuable time for the entire team.”
Michael P
Digital manager
Magna Arbor Paris
Additional sales
“GetWelcom was able to adapt to our expectations, to offer a personalized and simple platform. for use by customers. The back office is intuitive and allows us to easily manage customer orders. ”
Anis R
Hotel manager
TimHotel Group
Additional sales
“The use of GetWelcom has led to an increase in additional sales, which is really significant.”
Julie R
Communication & marketing director
Tourist group
Expéricence client améliorée
“Je recommande GetWelcom à tout établissement cherchant à améliorer l' expérience de ses clients. L’interface est personnalisée, intuitive et conviviale. Je tiens également à souligner la réactivité du support client, en cas de questions ou de besoins supplémentaires, leur équipe s'est toujours montrée disponible, offrant des solutions rapides et efficaces.”
Adeline P
Coordinatrice commerciale & marketing
Radisson Blu Paris Marne-la-Vallée
Customer service
“I am impressed by the responsiveness and dynamism of the customer service. Their professionalism and their attentive listening really made the difference in our collaboration.”
Veronique B
Hotel owner
Le Saint-Pierre Hotel
Enhanced customer experience
“In a nutshell: practical. That is how I would describe my experience with GetWelcom. Customer service is a source of proposals allowing us to improve the customer experience. ”
Stefany J
Head of reception
Amaudo Hotel
Telephony
“What I particularly like about GetWelcom is telephony, this feature allows us to stay connected with our customers and to respond to their needs effectively, whether in the hotel or outside. ”
Stevens D
Head of reception
Edouard VI Hotel
Telephony
“I like the GetWelcom platform because it allows phones to be removed from the room while simplifying our communication with customers.”
Jean Francois M
Hotel owner
Maison Cabotte Hotel
Expéricence client améliorée
“GetWelcom améliore significativement l'expérience client grâce à sa facilité d'utilisation. Cela nous permet de nous focaliser sur ce qui est primordial : fournir un service de qualité à nos clients.”
Cyrian G
Directeur Marketing
Hôtel Opéra Liège
Enhanced customer experience
“GetWelcom is very simple, which makes it very easy to use for customers and for the team. Integrating your QR codes is a real plus for tourists, and it really improves their experience.”
Franck B
Hotel manager
Astrid Hotel
Ease of use
“The GetWelcom room directory is both simple and extremely effective. Its ease of use allows us to manage our daily tasks in a fluid and productive way.”
Dominique M
Hotel owner
Harlay Hotel
Enhanced customer experience
“The GetWelcom application is a real concentrate of all the most important hotel information! In addition, the possibility for customers to book breakfast or room service directly via the application is a real advantage that improves their experience.”
Lea T
Marketing manager
Hotel Dadou Paris & Hotel Acanthe
Additional sales
“By digitizing our welcome booklet, we also digitized order taking: we saw an increase in our additional sales. I recommend GetWelcom for the ease of use of the back office and above all, the fact that we no longer have to use paper, it is a huge advantage for our establishment and for the environment!”
Wesley J
Operations manager
Hotel Villa Saxe Eiffel
Customer service
“The GetWelcom team is a dynamic team. I highly recommend their services!”
Carole A
Hotel manager
Hotel de Suède
Additional sales
“GetWelcom has truly improved the experience of our customers by automating communications and promoting additional sales. The team is always attentive and responsive to our requests. I would highly recommend GetWel.com to any establishment looking to improve their service. customer and to optimize its additional sales.”
Ronan P
Operations manager
Rayz Hotel
Telephony
“I chose GetWelcome because it allows you to do away with telephones in the rooms. GetWelcom also facilitated the transmission of important information to our customers!”
Laurence K
Hotel manager
Le Rohan Pontivy Hotel
Additional sales
“I chose the GetWelcom solution because it is simple, intuitive and operational. It was reassuring. Feed it with data and thus meet the customer's information needs is easy. This is a great modern way to better communicate our services and benefits to our customers! I am improving the quality; and our additional sales are increasing.”
Mathieu B
Room Division Manager
Ibis & Mercure Antibes Sophia Antipolis Hotels
Facilité d’utilisation
"Quand je me suis tourné vers la plateforme GetWelcom, c’est sa facilité d’utilisation qui m’a d’abord frappé et qui a orienté mon choix. Puis, l’expérience a montré combien ce Room Directory simple et efficace facilitait le travail de la réception. Il y a moins de questions répétitives. Le client trouve tout seul ses réponses et facilement. L’Appli est simple et elle simplifie le quotidien.”
Kyllian F
Chef de Réception
Golden Tulip Martigues Provence
Operational time savings
“I wanted to improve the dissemination of information to my customers. And I discovered the GetWelcom App: a simple, practical and essential Room Directory for distributing hotel information to customers. I had no trouble setting it up. Even changing the information is easy. Customers are better informed; they are happy and so are we.”
Arnaud G
Hotel owner
Leprince Hotel & SPA
Additional sales
“Even though my first objective was to make more additional sales, the prospect of removing the paper Guest Book from the rooms for a dematerialized Guest Book determined my choice. With GetWelcom, there are fewer informative calls about hotel services. I really appreciate it. Everything is in place now to develop additional sales.”
Julie G
Hotel manager
Le Lapin Blanc Hotel
Ease of use
“I really wanted to dematerialize my services. And I found a reliable, responsive, suitable and not too expensive product. I appreciate ALL the functionalities of this digital application that dematerializes the service”
Cyril S
Hotel owner
Kyriad Le Bourget Hotel
Additional sales
“With GetWelcom, I finally found the supplier that was right for me and an application that was intuitive, reliable and easy to use. Thanks to their digital Room Directory, not only did we eliminate minibar thefts but what's more, we increased communication and additional sales.”
Dominique M
Hotel manager
Harlay Hotel
Additional sales
“Thanks to its application, I was able to increase my turnover easily, and without requiring too much time from my receptionists. I appreciate how easy it has become to sell extras and communicate with the customer.”
Eva P -
Hotel owner
The Rayz Vendôme

Transitioning from a physical to a digital guest directory: a how-to guide and steps to follow

Step 1

Platform Selection

To successfully transition to digital guest directories, hotels must first select the technology best suited to their specific needs. Whether it's a mobile app, an in-room tablet, or an interactive screen, the chosen technology must align with the operational requirements of the property and guest expectations.

Step 2

Platform Customization

Identify and integrate the necessary information (photos, text, services, rules, dining, local activities…). The content must be engaging and capture guests' attention.

Step 3

Staff Training

Once the platform is in place, staff training is crucial. Employees must become familiar with the new guest directory to ensure smooth and efficient use. Thorough training will enable them to answer guest questions, make modifications themselves, and guarantee superior service.

Step 4

Hotel Launch

Finally, presentation and communication with guests are essential. Hotels must inform guests about this new system and provide clear instructions on its use.

How GetWelcom supports you in seamlessly digitizing your guest directories

Additionally, some guests prefer physical materials or have difficulty with modern technology, requiring alternative solutions to ensure access for everyone.

Data collection through digital welcome books also raises security and privacy concerns. Hotels must carefully protect their guests' personal information.

In conclusion, digitization offers opportunities but requires careful management to ensure an optimal, secure, and accessible customer experience for all.By digitizing your welcome book, your guests will benefit from an interactive platform.

To discover a personalized solution for your establishment, contact us now!

Click here to access our contact page and start transforming your guests' experience with a modern and personalized approach.

Key Features of the Digital Welcome Book and Frequently Asked Questions

Key Features

An effective digital welcome book should offer the following features

Attractive and Intuitive Design

The interface should be pleasant and easy to navigate, even for guests unfamiliar with technology.

Multilingual Support

Offer content in multiple languages to meet the needs of an international clientele.

Informative and Comprehensive Content

Include all important information about rooms, hotel services, and the surrounding area.

Service Booking Capability

Integrate a booking system for hotel services, such as the restaurant or spa.

Easy and Regular Updates

Content should be updated regularly to reflect changes and special offers.

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Questions fréquentes

Comment est assurée la sécurité des données sur la plateforme (RGPD) ?
Comment se passe le paramétrage de la solution ?
La solution s'intègre-t-elle avec mon PMS ?