Discover Louvre Hotels Group's winning strategy

Louvre Hotels Group sought to modernize its rooms while respecting Atout France requirements and modern hotel standards. Fixed telephones, which were expensive to install and maintain, represented a significant investment in renovations and constructions—up to 30,000 to 50,000€ per establishment.

The group also had to:

• propose an alternative that complies with equipment standards,
• harmonize the customer experience across more than 14 brands,
• reduce the burden on reception teams,
• deploy a scalable solution on a large scale.

The objective: to offer a more modern, simpler and less expensive experience, without a physical telephone in the room.

‍

To meet these challenges, Louvre Hotels Group has chosen the combination of GetWelcom's Digital Room Directory + VOIP Telephony.

What GetWelcom has implemented:

• A digital, multilingual, customizable Room Directory that can be accessed in a scan: a modern welcome booklet that replaces paper documents, menus, tourist guides and establishment information.
• An integrated VOIP line, allowing customers to contact the reception or hotel services instantly from their smartphone, without a physical phone in the room.
• A 100% Atout France compliant solution, integrated into the existing network and validated as an alternative to fixed telephones.
• A unified GuestApp, deployed on the group's brands.
• A rapid deployment, supported by GetWelcom teams (configuration, training, videos, support).

The hotel is becoming more modern, reducing costs and streamlining exchanges with travelers.

Since the deployment of the solution, the results have been significant:

30,000 to 50,000€ in CAPEX savings per institution - By eliminating fixed telephones and the associated infrastructure, each hotel drastically reduces the cost of construction or renovation.

Atout France compliant solution - The VOIP integrated into the Room Directory is validated as an alternative to the telephone in the room.

-30% of calls to the reception - Customers find their answers directly in the Room Directory or contact the reception via integrated telephony, without using a handset.

Instant update of information - No more printing, no more paper documents to change in the rooms: all information is centralized and can be updated in a few seconds.

+80% use of the GuestApp - Customers immediately adopt the new format: They use it an average of 3 times during the stay.

Louvre Hotels Group is thus modernizing its room experience, strengthening its digital image and optimizing its costs in a spectacular way.

‍